Google x

un women

‘Lioness’ Augmented Reality App

In partnership with Google and the UN’s Unstereotype Alliance, we created an interactive app to expose the systemic factors isolating women in the creative industry.

By uniting a "pride" of female leaders, the platform proved the power of shared experience in overcoming alienation in the workplace.

The app first debuted at Google Beach during Cannes Lions and we continued to support the program, through an Instagram content strategy centered around relatable insights and career guidance.

The app was named the 2019 App of The Day (The FWA)

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